{
  "merchant": {
    "id": "marshall-intelligence",
    "legal_name": "Marshall Network Services",
    "brand": "Answer Authority",
    "operator": "Richard K. Marshall",
    "url": "https://marshall.net/aa/",
    "contact": {
      "email": "richard@marshall.net",
      "phone": "+1-859-254-8388",
      "location": "Lexington, Kentucky, US",
      "fulfillment": "nationwide remote"
    },
    "principle": "Artificial intelligence may assist human decision-making, but responsibility always remains with humans.",
    "not_a": ["rank-promise GEO agency", "black-box AI reputation score", "certification mill"]
  },
  "catalog_version": "2026-08-28",
  "lastmod": "2026-08-28T21:16:00-04:00",
  "currency": "USD",
  "offers": [
    {
      "id": "aa-snapshot",
      "sku": "AA-SNAP-001",
      "name": "Aidentity Snapshot",
      "type": "Service",
      "role": "diagnosis",
      "price": 0,
      "price_valid_until": "2027-08-28",
      "availability": "InStock",
      "agent_can_close": true,
      "time_to_first_artifact": "a few business days",
      "audience": [
        "owners who care what AI says about their front door",
        "consultants, advisors, local practices, B2B firms"
      ],
      "problem": "AI systems already answer questions about the company; the public file may be wrong, thin, or colliding with other names.",
      "inputs": ["organization or location name", "optional website / domain", "email for delivery"],
      "outputs": [
        "dated exhibit: what AI gets right, wrong, and missing",
        "implications",
        "recommended next actions",
        "keepable / forwardable HTML or PDF"
      ],
      "not_for": ["people who want a guaranteed rank in ChatGPT", "anonymous bulk scrapes with no named focus"],
      "url": "https://marshall.net/aa/get-snapshot.html",
      "sample": "https://marshall.net/aa-reports/aa-20260618-mns-full-snapshot.html",
      "checkout": "request",
      "refund": "n/a — free"
    },
    {
      "id": "aa-snapshot-video",
      "sku": "AA-VID-001",
      "name": "Personalized Snapshot video",
      "type": "Service",
      "role": "diagnosis-walkthrough",
      "price": 0,
      "availability": "InStock",
      "agent_can_close": true,
      "gate": "needs questionnaire required",
      "depends_on": ["aa-snapshot"],
      "outputs": ["short video walking THIS organization's Snapshot, not a logo-swap"],
      "url": "https://marshall.net/aa/request-video.html",
      "checkout": "request",
      "refund": "n/a — free"
    },
    {
      "id": "aa-workbook",
      "sku": "AA-WB-295",
      "name": "Intelligence Workbook",
      "type": "Service",
      "role": "treatment",
      "price": 295,
      "price_valid_until": "2026-12-31",
      "availability": "InStock",
      "agent_can_close": true,
      "time_to_first_artifact": "after aimed questionnaire",
      "audience": ["buyer who already has a Snapshot and wants resolution, not more analysis"],
      "problem": "Diagnosis exists; the public file still needs prioritized corrections and a 30-day re-measure.",
      "inputs": ["completed Snapshot", "aimed questionnaire"],
      "outputs": [
        "what should be true",
        "prioritized plan + evidence",
        "public-file fix list",
        "private walkthrough",
        "30-day delta re-measure"
      ],
      "cycle": [
        "01 aimed questionnaire",
        "02 what should be true",
        "03 prioritized plan + evidence",
        "04 public-file fixes",
        "05 private walkthrough",
        "06 30-day delta"
      ],
      "url": "https://marshall.net/aa/buy-workbook.html",
      "checkout": "stripe_or_invoice",
      "refund": "contact richard@marshall.net before walkthrough if scope is wrong",
      "kill_switch": "human remains owner of every public-file change"
    },
    {
      "id": "magrs-assessment",
      "sku": "MAGRS-ASSESS-001",
      "name": "MAGRS AI Readiness Assessment",
      "type": "Service",
      "role": "governance-baseline",
      "price": 0,
      "availability": "InStock",
      "agent_can_close": true,
      "time_to_first_artifact": "5–7 minutes + emailed report",
      "outputs": ["confidential self-assessment identifying governance gaps"],
      "url": "https://magrs.org/",
      "note": "MAGRS itself is an operating standard, not a paid SKU as of 2026-08-28. No commercial CTA on magrs.org Phase 2.",
      "checkout": "request"
    },
    {
      "id": "magrs-engagement",
      "sku": "MAGRS-ENG-RFQ",
      "name": "MAGRS operating engagement",
      "type": "Service",
      "role": "ongoing-accountability",
      "price": null,
      "availability": "PreOrder",
      "agent_can_close": false,
      "quote_required": true,
      "audience": ["orgs that want living visibility, boundaries, accountability, oversight"],
      "outputs": ["quote + human conversation; not instant checkout"],
      "url": "https://magrs.org/",
      "checkout": "rfq"
    }
  ],
  "procurement_packet": {
    "html": "https://marshall.net/aa/buy/packet.html",
    "json": "https://marshall.net/aa/buy/packet.json",
    "includes": [
      "one-page SOW for Workbook AA-WB-295",
      "vendor contact",
      "data handling: public sources + client questionnaire only",
      "stop policy before walkthrough",
      "sample Snapshot + sample delta",
      "agent close rule"
    ]
  }
}